grow your business with confidence

Connect your business with your most profitable target market through intentional marketing efforts. This course will walk through the purpose of various marketing channels and help you decide which ones you need to use to accomplish your business goals. You will learn how to create a marketing strategy, how to define a budget, how to engage with your audience, and how to tie your metrics to business goals.

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skills for success

This course will give you the skills + confidence you need to accomplish your biggest business goals. After completing this course, you'll be able to:

  • Understand the difference between types of marketing efforts, and the benefits that each can have on your business

  • Create a marketing strategy that aligns with your business

  • Design a marketing budget that directly integrates with your organizational goals

  • Foster a strong loyalty with your most profitable customers, and track your performance through key metrics

enroll today

Gain the clarity + skills you need to execute marketing efforts with confidence.

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this course is ideal for:

  • START-UP BUSINESSES

    Launch your business with a defined marketing strategy.

  • NEW MARKETING GURUS

    Leverage your college degree with practical, real-life skills.

  • BUSINESS LEADERS

    Learn how to communicate effectively with your marketing team, and how to set simple, realistic goals.

course curriculum

  • 1
    Let's Get Started
    • Welcome
    • Course Goals
    • Maximizing Course Impact
  • 2
    Part 1: Marketing Channels, Defined
    • Introduction
    • Marketing Channels Guide
    • Performance Metrics
  • 3
    Part 2: Designing Your Marketing Strategy
    • Introduction
    • The Anatomy of a Marketing Strategy
    • Defining Your Marketing Budget
    • Building Relationships with Your Audience
    • Continuous Enhancement
  • 4
    Bringing it all Together
    • Congratulations!
    • Resources for Success
    • Founding 507 Club Member Feedback

let's do this thing

Enroll now and take the online course at your own pace.

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